A NEW TWIST ON THE GENUINE ARTICLE

Introducing Wrangler Retro™ -- a new collection of jeans as worn by Country star Jason Aldean. It's a new line of jeans built around a new breed of cowboy. Wrangler Retro™ jeans have a lower rise, updated fits and finishes and a hip new Wrangler patch. It's a new look that respects the past, while fitting the future. See the jeans.

Genuine Facts

  • Jason Aldean has been wearing Wrangler jeans since he was 14 years old.

  • Jason was the ACM Top New Male Vocalist in 2006.

  • Jason's latest album is "Wide Open," released in 2009, with chart toppers "She's Country," and "Big Green Tractor."

  • Jason grew up idolizing country greats like George Strait, also a member of the Wrangler family.

  • Jason brings his own personal style to high-energy songs with a hard-driving Country beat and powerful lyrics.

  • Jason likes his jeans to "not look like they're brand new."

  • Wrangler Retro™ combines vintage style with modern fits and finishes.

  • Jason Aldean is the exclusive spokesman for Wrangler Retro™.

Catch the Latest from Jason

Catch up with Jason's tweets to the left and follow him at twitter.com/jasonaldean. Take it offline with our exclusive desktop patterns.