WRANGLER RODEO
There is no sport, no life, more intense than rodeo. Where a simple nod of your head is all it takes to unleash raging fury. Where everything you've worked for comes down to a matter of seconds. Each one its own heart-pounding eternity.
2009 PBR World Champion - Kody Lostroh
Congratulations to Wrangler's Kody Lostroh, crowned world champion at the 2009 PBR Built Ford Tough World Finals, October 30 - November 8, 2009. The decision came down to the championship round, with Kody Lostroh and second place contender JB Mauney going head-to-head. Kody came out ahead by just 594 points. See photos and relive the action in our Round Recaps.
2009 Wrangler NFR Starts December 3rd
It's that time of year again! The 2009 Wrangler National Finals Rodeo kicks off 12/3 in Las Vegas, NV. We'll be following the action and how Wrangler NFR competitors from the Wrangler family fare each Go-Round. Trevor Brazile will be going for his 7th All-Around title. Stay tuned for a list of all of the Ones To Watch coming here soon. Follow us on Twitter to get daily updates during the Wrangler NFR.
Two Tough Cowboys - Erik Wolford and Steve Woolsey
Find out how two tough competitors from the Wrangler family fared in the 2009 Toughest Cowboy competition, which followed 12 all-round roughstock cowboys as they competed to win the deed to a spectacular ranch in the Rocky Mountains of Wyoming. Get the scoop.
Relive the Action from the 2008 Wrangler National Finals Rodeo
Hats off to the 2008 World Champions, including Trevor Brazile, winner of his 6th World Champion All-Around title in 2008 (now going for his record-tying 7th World Champion All-Around title in 2009); Stran Smith, 2008 Tie-Down Roping World Champion; and, team ropers Matt Sherwood and Randon Adams, 2008 Team Roping Header and Heeler World Champions. Watch interview videos and action footage in our gallery and revisit our Go-Round Blog on MySpace.
Associations & Events
Wrangler is a proud sponsor of dozens of rodeo and Western related associations and events. See highlighted associations and events below. View all Wrangler sponsored associations/events.
The Professional Rodeo Cowboys Association is the official sanctioning body of pro rodeo competition. Wrangler supports PRCA sanctioned events year round and is proud to be the title sponsor of the Wrangler National Finals Rodeo, held every December in Las Vegas.
The PBR a professional competition circuit especially for bull riders. The PBR Finals is held every October in Las Vegas and is famous for breath-taking action. Wrangler is a national sponsor of the PBR and the world's best bull riders.
As the leader in Western lifestyle apparel since 1947, the Wrangler brand is using our strength to honor breast cancer survivors and the brave women and men who continue to battle the disease.
Toughest Cowboy follows twelve all-round roughstock cowboys as they compete to win the deed to a spectacular ranch in the Rocky Mountains of Wyoming. Each week riders compete in the three roughstock disciplines - bareback riding, saddle bronc riding and bull riding - with the lowest point totals forced to go head-to-head on a bull in the Knock Out Round that will eliminate one of the cowboys each week. Toughest Cowboy airs on Spike TV January 29 - March 19, 2009, 11pm ET/PT.
Glory
The greatest in rodeo do not do it for buckles or accolades. They do it for the challenge. For the test of their courage. The greatest in rodeo are simply men and women, trying to do their best at what they love most. We tip our hats to these fine individuals.
